Central Park Tbilisi

Strategic advisory for positioning Central Park Tbilisi as a premier mixed-use destination anchored by a world-class luxury brand (TO BE ANNOUNCED).

Central Park Tbilisi represents a landmark urban development in Georgia’s capital, blending premium residential, retail, and hospitality components. To elevate its global profile, the project required the right brand partnership strategy to attract discerning buyers and international investors. Our strategic consultancy ensured the development aligned with leading luxury hospitality and lifestyle standards, positioning Central Park Tbilisi as a flagship destination in the region.

Scope of Work

• Market analysis and brand positioning strategy for luxury partnerships

• Development of brand engagement frameworks and negotiation support

• Coordination with architectural and design teams for brand integration

• Advisory on investment structure to align with international operators

• Strategic roadmap for marketing, sales positioning, and global visibility